Next webinar

Agenda :

13h15-13h20 : News from DAMA Switzerland  - Zurich

(Simone Maina, Luca Pescatore, Cédric Pompéï)

13h20-13h50 : Embedding Data Thinking into Digital Strategy: A Roadmap for Sustainable Transformation

(Anna Pastorello, Strategic Business Architect @Anna Pastorello Innovation Consulting)

Content : 

In many organizations, data initiatives are still treated as standalone projects, often reactive, compliance-driven, and disconnected from broader transformation goals. This approach is no longer sustainable. 

To fully realize the value of digital transformation, data must be embedded by design into the strategic roadmap, not treated as a parallel stream. 

This talk explores how a sustainable, future-proof digital strategy requires data governance, data lineage, and data culture to be structurally integrated into business process transformation. 

Drawing from a 4-part thought leadership series, we’ll illustrate how aligning BPM, workflow orchestration, and data thinking enables organizations to manage complexity, improve transparency, and make smarter decisions, consistently and at scale. 

Key takeaways: 

• Why fragmented data efforts hinder long-term transformation 

• How to structurally embed data thinking into digital roadmaps 

• The role of BPM and data lineage in building trust and transparency 

• How to shift from “data initiatives” to a “data-driven mindset” 

Participants will leave with a strategic lens to design transformation programs where data becomes a shared, foundational asset—not an afterthought.